IMAGE CREDIT: Pexels
The online gaming world is big business. Statistics show that in 2017 the market value was $46 billion and is expected to increase to $94 billion by 2024. It comes as no surprise then that some of world’s biggest bands, and the estates of past singers, are capitalizing on this market. In this post, we will take a close look at five bands that are making money through online gaming licenses.
Guns N’ Roses
One of biggest advantages of having an online gaming presence is that it allows fans to not only continually interact with their favorite band, but also their favorite version of the band. For many years the Guns N’ Roses slot game was the only way, outside of the albums, for fans to connect with the original lineup. This allowed the band to continue to generate income based on their fan’s nostalgia. The slot game played songs from the original Appetite of Destruction album and used imagery that was closely associated with Slash (who left the band in 1993). However with the original lineup now back together, and with a new album confirmed by Slash, interest in the band has skyrocketed again. Expect the slot game to become even more popular and profitable.
KISS has an extensive, and lucrative, history with gaming. The band has covered videogames, through their 2000 Dreamcast game KISS: Psycho Circus: The Nightmare Child, mobile gaming through KISS Rock City, and the online gaming industry with their KISS Shout it Out Loud slot game. With KISS on their final ever tour, the online slot game will help the band continue to find new audiences and generate income. The game naturally features the eccentric design of the band, as well some of their most famous songs.
The fact that Osbourne infamously starred in the hit reality TV series The Osbournes is proof that he knows a money-making venture when he sees one. No surprise then that Osbourne approved the development of an Ozzy Osbourne music-themed slot game. The game features “imagery and vocals from Osbourne” allowing fans to remember Ozzy’s days as one of the world’s most charismatic front men. This is further proof of how despite appearances, Osbourne is very business savvy.
The Hendrix estate has been using digital platforms to help the rock legend find new audiences for some time now. One way the estate has done this is to allow official Hendrix content to be used by gaming companies. This has ranged from appearances on popular games like BandFuse: Rock Legends to entire games based on his career and music catalogue. The Jimi Hendrix slot title on Sandlot Games uses the flower power imagery made famous through his concert at Woodstock to open his music up to a new generation of fans. And it has worked, as Hendrix has remained relevant nearly half a century after he passed away. The money generated from the online slot game is one reason why the Hendrix estate can continue to promote the singer on multiple formats.
ZZ Top may be old, but that hasn’t stopped them from reaping the financial rewards of being involved in online gaming. Yes, the band who gave the world the iconic Eliminator album have also inspired several online slot games. Like the above bands they have allowed their biggest hits to be used, as well imagery from their career. This has helped them stay relevant in the constantly evolving music industry.
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