Canadian punk rock icon, writer, cancer survivor, humanitarian and everywoman Bif Naked
is back with a rousing new single, one whose lyrics tell a universal tale. JIM
is the first single to be released from the forthcoming studio album CHAMPION
. It is accompanied by a Doug Fury-directed music video that features a blazing performance from Bif. Musically, JIM
brings heavy layers of synths and big, rock guitars that couple with Bif Naked’s impassioned, anthemic vocal for a feverish effect.
is a song about loss, really. It’s about that disillusionment we all feel when someone turns into an imposter.
JIM is the quintessential story of discovering a betrayal and JIM is that villain.
The song is totally about pain, and facing it head-on.
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