Gibson Announces Partnership with Orianthi

New Gibson Orianthi SJ-200 Acoustic Custom in Cherry, Due Out Worldwide May 2021

Posted on February 8, 2021 by Joseph Timmons in Artist News, Artist Signings, artist spotlight // 0 Comments

After more than century, Gibson artists, players and fans continue to experience Gibson rejuvenated.

Gibson has shaped sound across generations and genres for 127 years and has emerged as relevant, played, and loved around the world. Gibson is proud to officially announce a new partnership with the Australian-born guitarist Orianthi Panagaris, aka Orianthi. The new Gibson Orianthi SJ-200 Custom in Cherry will be available worldwide this coming May 2021 on www.gibson.com.

“Creating a signature acoustic with the amazing Gibson team was truly an honor! I couldn’t be happier!” says Orianthi. “It’s the same full SJ-200 sound, but it plays much faster with a 345 neck on it, and with the modified unique LR Baggs custom pickup, it’s a balanced guitar and cuts through. I can’t wait for you all to be able to pick it up and shred away on it in May.”

“We are thrilled to welcome Orianthi to the Gibson family,” says Elizabeth Heidt, Global Head of Entertainment Relations for Gibson. “We have been fans of her artistry from the start and it is a win for Gibson to have this incredibly talented woman join us.”

Gibson, the leading iconic guitar brand, has shaped the sounds of generations of musicians and music lovers across genres for 127 years. Founded in 1894 and headquartered in Nashville, Gibson Brands has a legacy of world-class craftsmanship, legendary music partnerships, and progressive product evolution that is unrivaled among musical instrument companies.

The Gibson Brands portfolio includes Gibson, the leading guitar brand, as well as many of the most beloved and recognizable music brands, including Epiphone, which has been on every stage since 1873, Kramer, the original MADE TO ROCK HARD guitar brand, MESA/Boogie, the home of tone, and KRK, behind great music for over 30 years. Gibson Brands is dedicated to quality, innovation, and sound excellence so that music lovers for generations to come will continue to experience music shaped by Gibson Brands. Learn more at Gibson.com and follow us on Twitter, Facebook, Gibson TV, and Instagram.