Facebook Launches Independent Artist Program
“Facebook is proud to make it easier for independent artists and creators to reach new audiences on our platform and build community through music. When joining our Independent Artist Program, creators are backed by our outstanding distribution partners, allowing them to get their music in front of more people, across all of our apps.” - Chris Papaleo, Music Business Development Manager, Facebook
TuneCore and DistroKid Partner with Facebook for Launch of Independent Artist Program
TuneCore artists will have the option to make their music available across Facebook and Instagram products for free
Visit the Facebook Independent Artist Program HERE
Facebook is now making it easier for independent artists and creators to share their music across Facebook and Instagram by launching the Facebook Independent Artist Program. Leading independent DIY digital music company TuneCore is a distribution partner for the launch of the new program. Through TuneCore, owned by leading global digital music distributor, Believe, independent artists will be able to distribute music on Facebook and Instagram for free. This expanded partnership with Facebook offers artists more opportunities to connect with fans around the world and be the soundtrack to people’s social experiences.
TuneCore’s elevated status as a preferred distribution partner with Facebook’s Independent Artist Program makes it easy for independent artists to sign up with TuneCore and distribute their music everywhere Facebook offers a music library, free of charge, including in Stories and Reels. Artists will be able to upload their music to TuneCore via an easy music delivery process and get paid every time their music is used to create content across Facebook and Instagram products.
Stated Andreea Gleeson, Co-head and Chief Revenue Officer, TuneCore, “These days we are seeing a leveling of the playing field as discovery is happening via social media and no longer solely dependent on industry executives and DJs handpicking hits. With the popularity of short form videos, Facebook Stories and Instagram Reels are two important platforms on which fans are finding songs and artists, with careers being made when songs go viral. The Facebook Independent Artist Program provides an even greater gateway for indie artists from around the world to be heard.”
An additional benefit of the program is the access to data and insights offered by TuneCore to all artists who distribute their music through the Independent Artist Program via TuneCore.
For artists that are not yet DistroKid members, opting into the new program is easy and accessible here. It’s also completely free of charge for artists to participate. The new initiative is expected to result in an influx of DistroKid artists to Facebook’s apps and drive incremental revenue opportunities for independent artists all over the world every time their music is used to create content.
“Music discovery and sharing is happening in very powerful ways on Facebook and Instagram, so we’re thrilled to be able to support independent artists by ensuring that their music can be distributed through these important channels at no cost,” said DistroKid Founder and CEO Philip Kaplan. “This initiative is a huge benefit to indie artists everywhere and we’re excited to be partnering with Facebook on this program.
Existing DistroKid members already have access to Facebook and Instagram and will continue to enjoy seamless distribution to these vital platforms in addition to other major streaming services.
“Facebook is proud to make it easier for independent artists and creators to reach new audiences on our platform and build community through music. When joining our Independent Artist Program, creators are backed by our outstanding distribution partners, allowing them to get their music in front of more people, across all of our apps,” said Facebook Music Business Development Manager, Chris Papaleo.
TuneCore is the global platform for independent musicians to build audiences and careers – with technology and services across distribution, publishing administration and a range of promotional services. TuneCore Music Distribution services help artists, labels and managers sell their music through Spotify, Apple Music, Amazon Music, Deezer, TikTok, Tencent and more than 150 download and streaming stores worldwide, while retaining 100 percent of their sales revenue and rights for a low annual flat fee. TuneCore Music Publishing Administration assists songwriters by administering their compositions through licensing, registration, worldwide royalty collections, and placement opportunities in film, TV, commercials, video games and more. The TuneCore Artist Services portal offers a suite of tools and services that enable artists to promote their craft, connect with fans, and get their music heard. TuneCore, part of Believe, is headquartered in Brooklyn, NY, with offices in Los Angeles, Nashville, Atlanta, and Austin, and operates globally through local teams based in the UK, Germany, France, Belgium, Italy, Russia, Brazil, Mexico, Nigeria, South Africa, India, Japan and Singapore across 4 continents.
Believe is one of the world’s leading digital music companies. Believe’s mission is to develop independent artists and labels in the digital world. We accomplish our mission by providing them the solutions they need to grow their audience at each stage of their career and development. Believe’s passionate team of digital music experts around the world leverages the Group’s global technology platform to advise artists and labels, distribute and promote their music. Our 1,270 employees in more than 50 countries aim to support independent artists and labels with a unique digital expertise, respect, fairness and transparency. Believe offers its various solutions through a portfolio of brands including TuneCore, Believe Label & Artist Solutions, Believe Artist Services, Nuclear Blast, Naïve, Groove Attack and AllPoints.
Founded in 2013, DistroKid distributes 30-40% of all new music in the world. They have built their business on providing musicians, managers and record labels with online tools and services that are innovative, easy-to-use, and affordable. More than 2 million artists rely on DistroKid, including hobbyists, up-and-coming musicians, top influencers, and international stars. DistroKid’s expanding array of services include music distribution, monetization, metadata customization, storage, and promotion. DistroKid’s small staff, coupled with a largely automated backend, has enabled DistroKid to process nearly 20 million songs, while simultaneously providing fast, personal & friendly customer service to artists of every size
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