by Sherrita C W Delacruz
Edwina Gray is full of surprises. She’s a soulful singer and serves as the CEO of her own public relations firm, Lady In The Red Dress. I spoke to her candidly about her talent in public relations and her vision as a songstress. She gave me insight into what drives her as an artist and entrepreneur. As a youth in Texas, Edwina had a burning desire to sing. Interestingly, she participated in drama and theater also. Acting almost overshadowed her dreams to serve us with her remarkably unique voice. After high school, her path led her to college in California and it was there she fell head over heels in love with the excitement of public relations.
In a world where communication is currency and creativity is the spark that ignites lasting impressions, Edwina is experienced now. She has mastered the art of blending both. Known for her sharp instincts as a public relations specialist and her soulful voice as a singer, she stands as a rare example of someone who thrives at the intersection of strategic thinking and artistic expression.
The Public Relations Specialist
In her work as a public relations specialist, Edwina has built a reputation for turning tough narratives into compelling stories that resonate with all audiences. She doesn’t just want to get a client into the spotlight. It’s about creating a lasting, authentic connection between their message and the public. Whether she’s crafting a campaign for a corporate brand, guiding an emerging entrepreneur, or coordinating media for a nonprofit cause, Edwina is meticulous. She listens first, strategizes second, and executes with professional acumen.
Edwina is someone who can take two seemingly opposing viewpoints and find common ground. This talent has not only won her the trust of high-profile clients but has also cemented her role as a go-to professional for crisis communication and reputation management.
The Singer
Edwina’s voice tells stories of vulnerability, passion, and connection. Singing has always been the goal. It’s a part of her identity. From jazz lounges to community stages, her performances draw in listeners with a unique blend of warmth and depth. Her repertoire spans genres, but no matter the song, her delivery is marked by sincerity and emotional resonance.
Balancing Two Worlds
For Gray, the overlap between public relations and music is natural. Both require an understanding of storytelling, an ability to evoke emotion, and a commitment to bring authenticity. In both arenas, she operates with a guiding principle. People remember how you make them feel.
Her schedule is packed. Edwina juggles media calls, rehearsing for performances. Public relations keeps her grounded and strategic; music keeps her inspired and empathetic.
Looking Ahead
Edwina Gray’s vision for the future is as bright as her career. She plans to expand her firm, while songwriting and recording. For Edwina, success isn’t measured in awards or follower counts, It’s gauged in the impact she leaves, whether through a perfectly composed press release or writing a song that moves someone to tears.
In a world that often pressures people to choose one path, Edwina Gray is proof that you can thrive in more than one lane. She’s not just crafting press campaigns or singing melodies. She’s building bridges, shaping narratives, and becoming her best in both the professional and artistic worlds.
Follow Edwina Gray @edwinagrayprm on Instagram
